DP/D/009

Farmers should receive timely, local, and understandable intelligence - not generic advice in the wrong language.

Agriculture combines weather, markets, logistics, and knowledge. The interface must respect oral and local contexts.

DREAM / 009ExploringUpdated 1 May 2026

The problem

Advisory systems often fail on localisation, trust, and last-mile usability.

Agricultural livelihoods remain central for millions. Better information can reduce avoidable loss - if it is right and usable.

Farmers, FPOs, agronomists, rural entrepreneurs.

Generic SMS, English dashboards, weak disease identification UX, and market information that arrives too late.

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